Sept. 25th 2017 Nairobi
5-Day DesignThinkers Bootcamp Week


(English spoken) The DesignThinkers Bootcamp offers a unique team of internationally recognized and highly experienced Design Thinking practitioners from the business, design and academic world. A combination of Personal Coaching, Master Classes and in-depth knowledge of Service Design Thinking Tools and Methodology. ‘Learning by Doing’ at the DesignThinkers Bootcamp September 25th – September 29th 2017 in Nairobi with as main objective: Guiding participants how to apply Design Thinking to Business.

The coaches will share their experiences during the DesignThinkers Bootcamp week and will guide you and your team on a specific topic during the process from doing Research to Designing Service Concepts and Implementation of these Concepts in complex organizations.

Dr.Nancy Njiraini will be your Research Coach. Nancy’s background spreads across 20 years in corporate organizations where she worked as a Chartered Marketing practitioner. In recent years, she has taught, assessed and led courses in Adult Learning Psychology, Community Development Studies as well as Research Methods courses.
View Nancy Njiraini’s profile

Mugendi K. M’Rithaa will be your Academic Coach. Mugendi is an Industrial Designer/Educator/Researcher with a passion for Africa, Design and Technology. He brings a wealth of knowledge around human-centred design. His international academic and professional career is highly cited, and evident in the numerous boards he serves on, his research output, and broad peer admiration.
View Mugendi K. M’Rithaa’s profile

Abbas Jamie will be your Business Coach. He is a seasoned businessman and corporate executive with a strong track record of experience in both government and private sector.
View Abbas’s profile



The Masterclasses with top professionals from the service design field and the hands-on training inspired my work as a human centered design consultant and trainer. The DT Bootcamp was a wonderful experience. Thanks Designthinkers!

Alexander Faga, Swisscom (

DT Bootcamp is refreshing, informative and fun. A week of hard work, but the right mix of theory and practice, the program never boring. The international setting and participants from different business sectors provide you with special insights. Highlight of the program, I found the daily masterclass. Very practical oriented and therefore directly applicable to my current work.

Hans Buursink, Nationale-Nederlanden (
The facilitators will focus continuously on your teams’ progress of the different activities during the DesignThinkers Bootcamp.

Tim Schuurman, highly experienced senior trainer and senior facilitator for Service Design Thinking training sessions with a background in Change Management and Business Modeling and co-founder of DesignThinkers Academy. View Tim’s profile

Robert Bloom, is a senior facilitator stimulating creative leadership within corporate environments to find new solutions for business problems by designing and facilitating creative processes through Design Thinking. View Robert’s profile
We strongly believe in ‘Learning by Doing’, so the DesignThinkers Bootcamp will be a high energy and hands-on event. You’ll be challenged to work in small teams on a real case and learn to work with Service Design and Design Thinking tools like Personas, Cultural Probes, Customer Journey Mapping, Stakeholder Mapping, Value Network Mapping, Prototyping, Business Modeling, Road Mapping and more. Moreover, a focus of this program will be on exploring the questions how to integrate these tools in an organization and how to create buy-in within an organization and with your sponsors.

The end result is aimed at a transformation of the participants, knowledge of tools and methods, a deep understanding of the value of design, and professional & personal growth.

The DT Bootcamp is especially designed for ‘Industry Executives’, ‘Senior Government Policy Makers’ and ‘Independent Professionals’ who want to take the next step towards actually using Design Thinking in their daily work. Next to learning Service Design Thinking tools and methodology and transforming your way of thinking and your mindset, the Bootcamp coaches are all practitioners and will guide participants toward putting Design Thinking into practice.

Our main objective is to provide you with hands-on tools that you can use immediately the next day in your working environment. But we will also facilitate train-the-trainer aspects, so by transforming your mindset and your way of thinking you will be able to train your own team.

Besides the training program you will be handed out a toolkit, certificate and access to the DT Academy Network virtual environment.


Venue: Strathmore Business School, Ole Sangale Road, Madaraka, Nairobi.

Monday September 25th – WELCOMING & RESEARCH DAY
09:30 hr Registration and welcoming
10:00 hr Introduction ‘DesignThinkers Bootcamp’ and Team Introduction Game
11:00 hr LEARNING: Master Class, by Research Agency
12:00 hr DOING: Challenge
12:30 hr Lunch (provided for during Design Research)
13:30 hr Design Research: GO OUT
15:00 hr Trends & Insights
16:30 hr Team Presentations
17:15 hr Reflection and Preparations for next day

Tuesday September 26th – DESIGN DAY
09:30 hr Briefing Team Coach
10:00 hr LEARNING: Master Class ‘Design’
11:30 hr DOING: From Insights to Concepts
12:30 hr Lunch (provided for)
13:00 hr DOING: From Insights to Concepts
16:30 hr Team Presentations
17:15 hr Reflection and Preparations for next day

Wednesday September 27th – FUNDAMENTALS DAY
09:30 hr Briefing Team Coach
10:00 hr LEARNING: Master Class ‘Fundamentals’
11:30 hr DOING: Service Scenarios and Business Models
12:30 hr Lunch (provided for)
13:00 hr DOING: Prototyping
15:00 hr DOING: Testing
16:30 hr Team Presentations
17:15 hr Reflection and Preparations for next day

Thursday September 28th – BUSINESS DAY
09:30 hr Briefing Team Coach
10:00 hr LEARNING: Master Class ‘How to adopt Design Thinking in your organization?’
11:30 hr DOING: Implementation Strategy
12:30 hr Lunch (provided for)
13:00 hr DOING: Designing Dragons’ Den Presentations ‘How to convince and involve your sponsor?’
16:30 hr DOING: Dragons’ Den Presentations
17:15 hr Price Winner
18:00 hr Party Time & Networking Event

Friday September 29th – NETWORKING DAY
10:00 hr Reflection by Facilitators
10:30 hr Networking, & Reflection Break-out Sessions
12:30 hr Lunch (provided for)
13:00 hr Handing out Certificates and Champagne

Language: English
Venue: Strathmore Business School, Ole Sangale Road, Madaraka, Nairobi Kenia
Dates: Monday September 25th – Friday September 29th 2017

Max. participants: 30

Ticket Price: Early Bird Ticket Price KES 172.500,= until August 28th 2017, Regular Ticket Price KES 185.000,= until September 11th 2017 and Late Ticket Price KES 192.500,= (including lunch, snacks and drinks)*. Discounts available for teams signing up or NGO’s and self employed.

In support & collaboration with Strathmore University and Aurecon
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REGISTRATION: to enroll for this training, please click the Registration button on the top right corner of this page.