Case: ING DT in Financial Services

Case: ING DT in Financial Services

Amsterdam
How can we support ING in a human-centred way improving services in the financial industry?

ING is preparing for the future whatever the speed of change. With facilitation of DesignThinkers we accelerated an innovation process that embeds the users’ perspective in product & service development and successfully combining Lean, Agile & Scrum with Design Thinking. In order to enable ING to bring relevant solutions to the market faster.

ACCELERATORS, CAPABILITY & TEAM BUILDING
1000+ PEOPLE REACHED
THE NETHERLANDS, SPAIN, GERMANY & ROMANIA

ING Driven Innovation

Part of the deliverables of this project are the Persona Profiles, the Customer Journeys, Service Scenarios and other Design Thinking Tools, Research Guidelines, Pace Toolkit & Program, Workshop Flow etc. 

Methodology

With the PACE methodology, ING is prepared for the future whatever the speed of changes. The combination enables us to bring relevant solution to the market faster.

Praise

Our clients love working with us because our approach is not cookie cutter or dogmatic. We invest in building a relationship with you, gaining an understanding of your

organization, your stakeholders and the broader context of the challenge. Then, together we design a customized approach for you.

DesignThinkers Academy