Course Description

Design Thinking Conference 2020

Amsterdam
“Through Different Eyes.
We live in the same world, but not in the same reality.”

It is time to take the next step and truly deep dive into Design Thinking. We’ve chosen the theme “Through Different Eyes”. Because it is important to focus on empathy and how we experience reality in different ways.

This is a very topical theme. Because it connects the discussion on our polarizing societies. While it also allows us to explore empathy, a key quality of the Design Thinking mindset. As a result, we have invited an amazing group of people to help us look for the boundaries of empathy and how they overcame them.

The exciting new format of the conference, inspired by theatre, will help both speakers and audiences be engaged and surprised. In the true spirit of design thinking, we will question everything. So prepare to be challenged.

WHAT?

Deep diving into Design Thinking means critically looking at it, constructively discussing it and surprising ourselves with fresh perspectives.
It means to reframe and be sure about the problem(s) we are solving.
It means to feel and discuss how truly empathic we can be.
It means to experiment and to test out new perspectives.
It means to envision and discover how far we can bring Design Thinking.

HOW?

Instead of definitions, tools and showcases, we will focus on inspirations to question oneself, debates to get further, perspectives outside our comfort zones. All in togetherness and positivism, and with a bit of lightness.
For more information about our actors, our vision and the calendar, please visit the DesignThinkingConference website. 

For a recap of the Design Thinking Conference of 2018, see video below;

MISSION

We believe that new approaches are emerging because our world needs new solutions to solve the problems we are facing. As a result, Design Thinking, and other human centric approaches are emerging. It is a symptom, not an end.

The mission of the Design Thinking Conference is to keep the conversation on Design Thinking moving forward and push the boundaries as far as we possibly can.

Design Thinking Conference is powered by the DesignThinkers Academy Amsterdam. DesignThinkers Academy is one of the leading design driven innovation agencies helping organizations around the world making the transition from being strictly product orientated and sales driven, towards being service oriented and human centered.

The Design Thinking Conference is now open for registration.

“In a world always searching for balance we need empathy for others and ourselves to find it.” – Arne van Oosterom (DesignThinkers Academy)

No Preaching to the converted, but experimenting, experiencing, having fun and being surprised.