Course Description

5-Day DesignThinkers Bootcamp Global Week

Amsterdam

(English spoken) The DesignThinkers Bootcamp offers a unique team of internationally recognized and highly experienced Design Thinking practitioners from the business, design and academic world. A combination of Personal Coaching, Master Classes and in-depth knowledge of Service Design Thinking Tools and Methodology. ‘Learning by Doing’ at the DesignThinkers Bootcamp June 11th – 15th 2018 in Amsterdam with as main objective: Guiding participants how to apply Design Thinking to Business.
 

WHO WILL BE YOUR COACH?

The coaches will share their experiences during the DesignThinkers Bootcamp week and will guide you and your team on a specific topic during the process from doing Research to Designing Service Concepts and Implementation of these Concepts in complex organizations.

David Kester, advises on complex innovation and design projects with industry and national governments. David worked for over 25 years in the creative industries and is former Chief Executive of the UK Design Council.

Arnoud Koning, will be your Business Coach. Within Procter & Gamble’s Global Business Services organization, Arnoud set up a global Design Thinking program and has experienced Design Thinking in Service Design up to savings & simplification programs.

Professor Ralf Beuker, will be your Academic Coach. Dean Faculty of Design Muenster University of Applied Sciences and a Strategy Thinking Coach targeting decision makers in the creative industries including design oriented companies in particular.

Els Dragt, is a trend researcher with over fifteen years of experience in spotting and analysing seeds of change. She has worked at several agencies and for various (inter)national clients, ranging from non-profit to commercial ones such as Viacom, ABN AMRO, Nike and the Dutch Ministry of General Affairs. As a lecturer she shares her trend expertise with future trend professionals, her students at Fontys Academy for Creative Industries.
 

QUOTES FROM FORMER PARTICIPANTS

“DT Bootcamp is refreshing, informative and fun. A week of hard work, with the right mix of theory and practice integrated in a very interesting and stimulating program.”

“The DT Bootcamp was a wonderful experience. Thanks DesignThinkers!”

This video gives you a glimpse on our Facilitation Trainings with global companies:


 

WHO WILL FACILITATE?

The facilitators will focus continuously on your teams’ progress of the different activities during the DesignThinkers Bootcamp.

Arne van Oosterom, thought leader in the field of Service Design Thinking and founder of DesignThinkers Group and DesignThinkers Academy with extensive experience in facilitating and developing Service Design Thinking training sessions.

Tim Schuurman, highly experienced senior trainer and senior facilitator for Service Design Thinking training sessions with a background in Change Management and Business Modeling and co-founder of DesignThinkers Academy.

Jeroen van der Weide, is a senior facilitator stimulating creative leadership within corporate environments to find new solutions for business problems by designing and facilitating creative processes through Design Thinking.

Thomas de Bresser, is a senior facilitator, loves to work on human centered innovation as a Design Thinking facilitator and venture/service builder. He focusses on working on problems worth solving with innovative business models and new technologies (eg. Blockchain, AI, VR).

Edoardo Costa, is a facilitator and service designer with a strong focus on visual facilitation for customer journey mapping projects.
 

BACKGROUND INFORMATION

We strongly believe in ‘Learning by Doing’, so the DesignThinkers Bootcamp will be a high energy and hands-on event. You’ll be challenged to work in small teams on a real case and learn to work with Service Design and Design Thinking tools like Personas, Cultural Probes, Customer Journey Mapping, Stakeholder Mapping, Value Network Mapping, Prototyping, Business Modeling, Road Mapping and more. Moreover, a focus of this program will be on exploring the questions how to integrate these tools in an organization and how to create buy-in within an organization and with your sponsors.

The end result is aimed at a transformation of the participants, knowledge of tools and methods, a deep understanding of the value of design, and professional & personal growth.
 

WHO SHOULD SUBSCRIBE TO THE DESIGNTHINKERS BOOTCAMP?

The DT Bootcamp is especially designed for ‘Industry Executives’, ‘Senior Government Policy Makers’ and ‘Independent Professionals’ who want to take the next step towards actually using Design Thinking in their daily work. Next to learning Service Design Thinking tools and methodology and transforming your way of thinking and your mindset, the Bootcamp coaches are all practitioners and will guide participants toward putting Design Thinking into practice.
 

HOW WILL THE PROGRAM CHANGE YOUR DAILY WORKING LIFE?

Our main objective is to provide you with hands-on tools that you can use immediately the next day in your working environment. But we will also facilitate train-the-trainer aspects, so by transforming your mindset and your way of thinking you will be able to train your own team.

Besides the training program you will be handed out a toolkit, certificate and access to the DT Academy Network virtual environment.
 

OVERVIEW DESIGNTHINKERS BOOTCAMP PROGRAM ‘LEARNING BY DOING’ AMSTERDAM JUNE 2018

Monday June 11th – WELCOMING & RESEARCH DAY
09:30 hr Registration and welcoming
10:00 hr Introduction ‘DesignThinkers Bootcamp’ and Team Introduction
11:00 hr LEARNING: Master Class, by Research Agency
12:00 hr DOING: Challenge
12:30 hr Lunch (provided for during Design Research)
13:30 hr Design Research: GO OUT
15:00 hr Trends & Insights
16:30 hr Team Presentations
17:15 hr Reflection and Preparations for next day
18:00 hr Arranged Dinner

Tuesday June 12th – DESIGN DAY
09:30 hr Briefing Team Coach
10:00 hr LEARNING: Master Class ‘Design’
11:30 hr DOING: From Insights to Concepts
12:30 hr Lunch (provided for)
13:00 hr DOING: From Insights to Concepts
16:30 hr Team Presentations
17:15 hr Reflection and Preparations for next day

Wednesday June 13th – FUNDAMENTALS DAY
09:30 hr Briefing Team Coach
10:00 hr LEARNING: Master Class ‘Fundamentals’
11:30 hr DOING: Service Scenarios and Business Models
12:30 hr Lunch (provided for)
13:00 hr DOING: Prototyping
15:00 hr DOING: Testing
16:30 hr Team Presentations
17:15 hr Reflection and Preparations for next day

Thursday June 14th – BUSINESS DAY
09:30 hr Briefing Team Coach
10:00 hr LEARNING: Master Class ‘Integrate Design Thinking’
11:30 hr DOING: Implementation Strategy
12:30 hr Lunch (provided for)
13:00 hr DOING: Pitch Preparation
16:30 hr DOING: Dragons’ Den Presentations
17:15 hr Price Winner
18:00 hr Party Time & Networking Event

Friday June 15th – NETWORKING DAY
10:00 hr Reflection by Facilitators
10:30 hr Networking, & Break-out Sessions
12:30 hr Lunch (provided for)
13:00 hr Networking & Break-out Sessions
16:00 hr Handing out Toolkit & Wrap-up
16:30 hr Handing out Certificates and Champagne
 

We can also offer you a tailor-made coaching program designed around your specific team objectives to guide you through the DT process. Our DT professionals can come over to you, we are represented in over 25 countries, or you are most welcome to join us at our DT Academy Studio in Amsterdam. Please reach out to us for more information.

Register

Our main objective is to provide you with hands-on tools that you can use immediately the next day in your working environment.

Besides the training program you will be handed out a toolkit, certificate and access to the DT Academy Network virtual environment.

The end result is aimed at a transformation of the participants, knowledge of tools and methods, a deep understanding of the value of design, and professional & personal growth.

About this Event

Location: DesignThinkers Academy, Nieuwe Leliestraat 13, 1015 SH Amsterdam

Date: June 11th – 15th 2018
Language: English
Maximum participants: 30

Tickets

Early Bird Ticket price: € 2.950,=
until 13th May 2018

Regular Ticket Price: € 3.150,=
until 30th May 2018

Late Worm Ticket Price: € 3.250,=
after 30th May 2018

The ticket price includes a daily lunch (please inform us with your dietary preferences), coffee, tea, afternoon snacks and beverages. Upon registration our Support Team will provide you with an overview for accommodation.

A Certificate from DesignThinkers Academy is awarded after completion of the course to the participants and we will also guide you to connect it to your Curriculum on LinkedIn.

We charge 21% VAT to Dutch based companies, NGO’s and self-employed. We also charge 21% VAT to international companies, NGO’s and self-employed based in the European Union without a registered VAT number. If you are based outside the European Union we will not charge you with VAT.

Discounts are available for teams signing up, self-employed and NGO’s. Please reach out to us for specific information.

Please read our terms and conditions for further details.

Sign up now