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2-Day Behavioral Design Training (Certificate)

System change starts with human behavior.

You can’t change systems without changing behavior. Whether you’re working in sustainability, HR, government, innovation, or marketing, behavior is the leverage point. Research from McKinsey shows that behavioral factors account for up to 70% of the success of organizational change. In short: shifting mindsets is what makes strategies stick.

This 2-day training equips you with the tools to understand and design behavior using psychology, framing, nudging, and design thinking. You’ll get a solid theoretical foundation, a hands-on toolkit, and tons of inspiration. It’s practical, creative, immediately applicable – and fun. Expect to remove resistance to change, boost conversion, and get people on board.

Download the full brochure here!

Early bird pricing is available until one month before the course start date.

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Price includes

Prices are excluding VAT.
We charge 21% VAT to Dutch-based companies, NGO’s and self-employed. We also charge 21% VAT to international companies, NGO’s and self-employed based in the European Union without a registered VAT number. If you are based outside the European Union we will not charge you with VAT. If you have any other questions regarding this online course or its ticketing, we kindly as that you contact us through e- mail.

Meet your coaches

Jeroen van der Heijden

Jeroen van der Weide

Bram Heijnen