Course Description

Employee Experience Design Training April 2020

Cape Town

Design Thinking is entering the world of Human Resources Management more and more. This 2-day program will bring you the latest insights and best practices on how Design Thinking can create value to your human resources management. How can you develop a strategic employee focussed vision for HR? Or how can you create employee engagement? Interesting challenges where you can use Design Thinking at its best.


  • Use Design Thinking to innovate in Human Resources and create a human-centred organisation, where people feel recognised, motivated and engaged.
  • Identify the priority personas (e.g. a manager, a new recruit, an experienced hire, etc.) and design Human Resources policies and tools through the lens of these personas.
  • Conduct focused research within your organisation to gather important insights, such as empathic interviews, focus groups or employee satisfaction surveys.
  • Identify the moments that matter to employee’s, and create rewarding journey maps of their employee experience.


Human Capital partners, practitioners that want to know about Design Thinking.
Objective: Show how they can apply this methodology in their organisation.


This high energy 2-day course will give you a common level of understanding of the Design Thinking principles, key tools & terminology and how you can apply it to innovate in HR. The focus of this course will be hands-on, ‘Learning-by-Doing’. The tools we will practice during these two days are: Stakeholder Mapping, Value Network Mapping, Personas, Employee Journey Mapping (Employee’s Insights), Service Scenario Mapping and Prototyping.


Adela Cristea,  experienced business consultant and trainer, with a consistent background in assisting start-ups and business developments, teaching entrepreneurship and leadership practices within corporate environments and co-founder of Design Thinkers Academy Eastern Europe.

Robert Bloom, Managing Partner DesignThinkers Group SA; Experienced Service Designer and Systems Thinking Practitioner. Robert has just under 25 years of experience across the globe in building innovation capability and customer-centred strategies.

The facilitators will guide you on the different activities during the Employee Experience Design Training.

We can also offer you a tailor-made coaching program designed around your specific team objectives to guide you through the DT process. Our DT professionals can come over to you, we are represented in over 25 countries.


Our main objective is to provide you with hands-on tools that you can use immediately the next day in your working environment.

Besides the training program you will be handed out a toolkit, certificate and access to the DT Academy Network virtual environment.

The end result is aimed at a transformation of the participants, knowledge of tools and methods, a deep understanding of the value of design, and professional & personal growth.

About this Event


Feb 6-7, 2020
Language: English
Maximum participants: 12


Early Bird Ticket Price R9 995,
until Jan 6th 2020

Regular Ticket Price R12 495

Late Ticket Price R 13 120

Prices are intended excluding VAT.
The ticket includes daily lunch, morning and afternoon snacks, and beverages.
A certificate from DesignThinkers Academy is awarded to participants who successfully complete the course.
Discounts available for teams signing up, non-profits and government organizations.
Contact southafrica[@]

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