Course Description

5-Day DesignThinkers Bootcamp Week May 2019

New York, NY

(English spoken) The DesignThinkers Bootcamp is a unique opportunity for you to learn the principles and practices of Design Thinking from a diverse team of internationally recognized coaches from the worlds of research, design, business, and academia.

At DesignThinkers Academy, we believe in learning by doing and the power of human-centered design as a strategic and competitively differentiating tool. The DT Bootcamp is a high energy, deep-dive training, combining hands-on learning with personal coaching.  You will walk away equipped with the tools and methods needed to implement Design Thinking in your organization.

The purpose of DT Bootcamp is to equip you with powerful design tools and methods that enable you to reach your professional and personal goals.

WHO WILL BE YOUR COACHES?

Our team of expert coaches and facilitators will share their experiences during the DT Bootcamp and will guide you and your workshop team as you solve a real-world design challenge, from the research phase to designing concepts. We will cover strategies for implementing new solutions using Design Thinking in organizations.

Dr. Emma Jefferies is a senior user researcher at the UK Tax Office where she is building an empathy program for government.  She has worked for the Saudi Arabian government, in India, in Amsterdam and Brazil.  Her last book “Transformations” captures how organizations around the world are re-humanizing the workforce through design thinking.

John Bielenberg is a co-founder of Future, where he makes thinking wrong your secret weapon, leading design blitzes for business, talent, marketing and foundation leaders to develop innovation and stakeholder value. John is also the founder of Project M which inspires and educates young designers and creatives by proving their work has a significant impact on improving communities.

Robert Bau is a heavy-weight strategist and thought leader in service innovation, branding, and marketing with more than 15 years agency experience in shaping customer expectations and experiences in our post-industrial society. Between 2011 and 2014 Robert played an instrumental role in building the first MFA and BFA service design programs in the US. Robert is currently Senior Service Design Director at Fjord.

Mark Ciesko is a creative and empathetic design leader who believes in the power of team genius. He leverages over 25 years of diverse experiences in senior leadership positions in an agency setting and working for two Fortune 50 companies, where he crafted new approaches to innovation and design thinking. Currently, Regional Manager and Director of Design Thinking at GE Healthcare, Mark’s focus is on leveraging empathy across the healthcare journey not just for clinicians, but patients and families as well.

WHO WILL BE YOUR FACILITATORS?

Our team of facilitators will focus continuously on your teams’ progress as you go through the different activities of the Design Thinking process.

Marc Bolick leads the US office of DesignThinkers Group, working to help clients find creative solutions to complex problems and to embed design thinking as a strategic advantage in their organizations. With over 20 years of experience in various aspects of product and service design, Marc has worked in a variety of sectors and clients including General Electric, Michelin, SAP, Coca-Cola, Qualcomm, Bank of America, Electrolux, Master Card, the US Agency for International Development, the US Food and Drug Administration, and a variety of early-stage companies.

Jorge Rodriguez founded DesignThinkers Group Spain, consulting for companies and government organizations. He is also Director of MIDI Master Research Design and Innovation Elisava – Universitat Pompeu Fabra. Jorge is a partner and active member of Algo Bueno Studio, ABAC and Barcelona Photocircuits and board member of the Artehoy Foundation in Colombia. He has worked for UNDP in the Bogotá City Council and HBO-Ole Time Warner as Producer. He has been advisor and consultant for the Family Welfare Institute of Colombia ICBF, Ministry of Foreign Affairs, Sony Pictures Entertainment and has developed projects for companies like CapGemini Seat, WebMD, Projects in Knowledge, Cinemateca Distrital, Ministry of Culture, Barcelona City Council, Momentum McCann, CCOO and the Museum of Modern Art in Bogotá, the Presidential Program for Human Rights of Colombia, among others.

BACKGROUND INFORMATION

During this week-long experience, you’ll learn why, when, and how to conduct ethnographic research, build personas, create customer journey maps, construct prototypes, identify value exchange among stakeholders, and more.

You will also work closely with four different expert day-coaches, and with other participants to grapple with questions like:
How to successfully implement Design Thinking in a fast-paced business environment, especially if there’s little capacity or appetite for change?
How to build greater empathy in your organization in order to identify and address the needs & wants of your customers, employees, and other stakeholders?
How to increase your tolerance for failure and create an environment where you learn faster?
How to create a sustainable culture of innovation by design?

The DesignThinkers Bootcamp has been crafted for leaders who are seeking new ideas, methods, and strategies for addressing the complex challenges facing their organizations and communities.

Often described as a human-centered approach to innovation, Design Thinking is being used across the globe in a wide range of settings and industries, including public and private corporations, non-profits, universities, and government agencies. We will share stories and case studies of how this methodology has been applied, such as:
Co-creating solutions with partners and customers.
Developing new products and services that meet the real needs of real people.
Designing experiences focused on attracting and retaining customers and/or employees.

Register

Our main objective is to provide you with hands-on tools that you can use immediately the next day in your working environment.

Besides the training program you will be handed out a toolkit, certificate and access to the DT Academy Network virtual environment.

The end result is aimed at a transformation of the participants, knowledge of tools and methods, a deep understanding of the value of design, and professional & personal growth.

About this Event

Location: New York, NY, T.B.D.

May 20 – 24, 2019
Language: English
Maximum participants: 30

Tickets

Early Bird Ticket price: $3,500
until 20th March 2019

Regular Ticket Price: $3,900
until 20th April 2019

Late Worm Ticket Price: $4,300
after 20th April 2019

Prices are intended excluding VAT.

The ticket includes daily lunch, morning and afternoon snacks, and beverages.

A certificate from DesignThinkers Academy is awarded to participants who successfully complete the course.

Discounts available for teams signing up, Non-Profits and Government Organizations.

Contact info@designthinkersgroup.us

Sign up now