Course Description
Online Design Thinking Fundamentals Course
This interactive online course will equip you with the Design Thinking mindset, tools and skills to kick-start bold innovation. You will be working virtually in classroom sessions, followed by group work on a human-centered challenge under live guidance of our skilled facilitators. We strongly believe in learning-by-doing. After the course, you will be able to apply Design Thinking right away.
Early Bird Price
AUD $1,550
Length
4 weeks
Language
English
Standard Price
AUD $1,850
Involvement
2 hours per session
Course Type
Online
PROGRAM
With a combination of live classroom sessions, group assignments and homework you will gain practical knowledge and experience to apply Design Thinking in your daily work. The course consists out of 4 modules (8 sessions in total), focusing on the stages of Design Thinking: Discover, Define, Design, Deliver. Each week consists of interactive online classrooms sessions, followed by group work. A follow-up call will provide you with the opportunity to reconnect with one of your Facilitators to reflect on your experiences with implementing DT in your daily work. In small groups together with your fellow alumni you can share your struggles and/or insights and once again learn from each other.
CERTIFICATE
After successful completion of the 5-Week Online Design Thinking Fundamentals course, participants are awarded with a DesignThinkers Academy Certificate and you can celebrate your achievement of becoming a true Design Thinker. All tools and materials will be available after the course for personal use.
KEY BENEFITS
Focus on how to implement Design Thinking in your daily work;
Live and personal guidance from our expert facilitators;
Learn to empathize with your customers and improve your proposition and strategy;
Develop your creative problem solving skills and innovation mindset;
Boost co-creation and innovation while working remotely.
OUR APPROACH
Over a 5-week period, you will meet with your fellow participants and coaches in 2-hour online classroom sessions. We strongly believe in learning-by-doing. A major part of this online course consists of hands-on work on a general case using the different Design Thinking tools. You will work in co-creation to learn from each other and incorporate the knowledge and skills of participants from diverse backgrounds and industries. Our expert facilitators will teach you how to use empathy when envisioning future scenarios of service for your end-users.
"This course is great if you want to jump-start Design Thinking. Enough information to start doing, enough inspiration to continue learning."
YOU WILL PRACTICE & EXPERIENCE THE FOLLOWING
Research helps us better understand other people’s perspectives and experiences around your challenge topic. Learn how to craft interview questions and then conduct actual interviews & experience how powerful and insightful an effectively conducted interview can be.
Sense-making is the process of grouping the information that we’ve gained from the interviews and identifying themes from across the range of people, based on their experiences, beliefs and values. For this stage we use a Persona Empathy Map, cumulating in a summary list of the key Gains (Goals) & Pains (Barriers).
Personas are used as the basis for Journey Mapping. Finding out about the objectives, behaviour, attitudes of people is very important for developing improvements or innovations of the services provided.
Journey Mapping allows us to get a deeper insight into customer (or users) needs, perception, experience and motivation. It will answer questions like: What and why are people really trying to achieve? How are they trying to achieve this? What are they experiencing, feeling, while trying to reach the desired outcome?
Challenge Reframing using a ‘How Might We’ sheet provides singled minded clarity on the problem that we are looking to solve and what impact solving this will have.
Ideation is the process of exploring a multitude of different creative territories to help us solve the challenge. For this stage we use a variety of approaches & tools individually & then as a team for the all-important co-creation process.
Prototyping is done to be able to test a service concept in a ‘low tech’ environment with relevant stakeholders. Prototyping can be done by building artefacts from cardboard or paper or by using Lego or role playing.
Digital files of the tools & templates used in the workshops will be shared at the completion of the course and are free of use. All participants also receive a globally recognised certificate of completion.
Meet your instructors
Darryl McClay
Managing Partner DT Academy NZ & AUS
Darryl combines his design thinking expertise with his leadership experience to help people and organizations become more human-centered and focused on creating meaningful experiences.