Course Description

2-Day Design Thinking Fundamentals Course, Cluj-Napoca


This interactive course will equip you with the Design Thinking mindset, tools and skills to kick-start bold innovation. After completing the course, you will be able to apply Design Thinking right away.

Early Bird Price

€ 590,00 (limited)

Length

2 days

Language

Romanian

Standard Price

€ 690,00

Involvement

8 hours a day

Course Type

In-person

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Tailor-made coaching around your challenge

About this course

Knowing about Design Thinking is a good start, but the trick lies in successfully applying it to projects. During this course, you will be learning-by-doing and practice fundamentals tools such as Stakeholder Mapping, Personas, Customer Journey Mapping, Service Scenarios and Prototyping by working on a challenge.

You will work in co-creation within small teams to learn from participants with diverse industry backgrounds. Our highly skilled facilitators will guide you trough the Design Thinking process, teaching you how to use empathy when envisioning future scenarios of service for your end-users.

What you'll learn

Learn how to listen to your end-user, embed end-user insights, develop prototypes and work in small iterations. Dare to fail and pitch your story!

Welcome & Kick-off

Meet the team
Energizers
Introducing DT
Keynote & Cases

Discover

Briefing & Research
Design Research
Stakeholder Map
Personas

Define

Framing the problem
Opportunity Areas
Customer Journey Map
Problem Statement

Design

Ideation & Prototyping
Idea Priority Map
Service Scenarios
Artefacts

Deliver

Testing & Pitching
Testing the pilot
Pitch
Reflection & Celebration

Q&A Session

What next and how to start
Where and when to use
Case studies discussion
Granting certificates

Meet your instructors

You will practice Design Thinking with some of the expert Facilitators below. They will share their experience and tricks on how to implement Design Thinking in projects and organizations. That way you can start applying Design Thinking straight away in your daily working environment.

Julien Zidaru

Senior Partner and Facilitator at Design Thinkers Academy Eastern Europe

He has extensive experience of team management and business consultancy with strong background in customer experience and market intelligence.

Dalibor Vasiljević

Partner and Senior Facilitator at DesignThinkers Academy Adriatic

With more than 15 years of experience in branding and marketing strategy, Dalibor is focused on business education and mentoring, enabling organizations to grow and innovate in the digital era.

Diana Simion

Trainer and marketing research consultant

Diana Simion is trainer and marketing research consultant, with a PhD in communication studies and strong background in academic and marketing research. She is mostly interested in approaching the consumer behavior within the broader dynamics of the digital-driven society and the socio-cultural trends that impact the customer experience.

Lăcrămioara Loghin

Co-founder & Senior Facilitator DT Academy Eastern Europe

Lăcrămioara has a strong background as a research specialist and her passion is to talk to customers as real people with real problems. Her main driver as co-founder of DesignThinkers Academy Eastern Europe and facilitator is to translate the insights from the customers and create better solutions (products, services) for them.

Adela Cristea

Co-Founder DesignThinkers Academy Eastern Europe

Co-Founder and Facilitator at DT Academy Eastern Europe. She is an experienced business consultant teaching entrepreneurship and leadership within corporate environments.

Certificate

After successful completion of the 2-Day Design Thinking Fundamentals course, participants are awarded a DesignThinkers Academy Certificate and you can celebrate your achievement of becoming a true Design Thinker. All tools and materials will be available after the course for personal use.

Contact us

Choose your session

DATE
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Tailor-made coaching around your challenge

Course leaflet