2-Day Employee Experience Design with a bonus Masterclass (Certificate)
Attracting, growing, and retaining talented and high-performing employees within an organization is crucial for its success. Prior to the ongoing pandemic, employee experience had predominantly been identified as one of the key factors in what turned out to be the latest war for talent, although it should, at its core, be synonymous with the process of purposefully designing the experience for employees based on their needs and behaviors. By implementing the human-centered design in shaping their experience, employees get involved right from the start and are placed at the center of the problem-solving design.
This two-day workshop will provide you with an opportunity to learn how to design and deliver great employee experiences using proven Design Thinking practices since you’ll be able to gain an understanding of Design Thinking principles as well as grasp the importance of learning by doing, thanks to the hands-on experience of working on a real employee challenge. Our expert facilitators will introduce you to Design Thinking tools and processes that include stakeholder and value network mapping, creating personas, mapping the employees’ insights and their journey, and creating the service scenario and prototypes. Moreover, this workshop marks the first time we are hosting an exclusive masterclass – “What is the purpose of EVP in every organization?” – which will be delivered by Katarina Šonjić, as an integral part of the training.
Katarina is a Junior Design Thinking Facilitator and Employer Branding Consultant who finds passion and purpose in combining human resources, marketing, and Design Thinking. As someone who believes that knowledge and experience sharing is the only way we can move our market forward, she finds Employer Branding and Design Thinking to be her favorite playing fields and is creating programs that will help companies and individuals implement new result-oriented practices.
Early Bird Price
€ 590 (limited)
8 hours a day
Who is this for?
If you are an HR professional who wants to learn more about Design Thinking and find ways to apply this methodology and its practices in your organization, this workshop is the one for you, as you will discover the tools and techniques you need to design tailor-made employee experience and with some personal coaching and feedback, you’ll be able to use your strengths to innovate in the field of human resources management.
What will you learn to do?
- Use Design Thinking to innovate in HR and create a more human-centered organization, where employees feel recognized, motivated and engaged.
- Identify the priority personas (e.g. a manager, a new recruit, an experienced hire) and design HR policies and tools from the lens of these personas.
- Conduct focused research within your organization to gather important insights, by means of interviews, focus groups, or employees’ satisfaction surveys.
- Identify the moments on their journey that matter to the employees and create rewarding journey maps of their experience.
Discover the tools and techniques you need to design the Employees’ Experience that will work best in your organization. With personal coaching and feedback, you’ll be able to use your strengths to innovate in HR.
Employee Journey Mapping
Meet your instructors
You will be guided through the course by our highly experienced Facilitators. They have years of experience in working with Design Thinking and know the tips & tricks on how to implement the knowledge in your organization.
Partner and Senior Facilitator at DesignThinkers Academy Adriatic
experienced business consultant and trainer, with a consistent background in assisting start-ups and business developments, teaching entrepreneurship and leadership practices within corporate environments, and a partner of Design Thinkers Academy Adriatic.
Junior Design Thinking Facilitator & Employer Branding Consultant
is an Employer Branding consultant, Empple festival, and HR Kutak community founder and taekwondo coach. She believes knowledge and experience sharing is the only way we can move our market forward. Employer Branding and Design Thinking are her favorite fields at the moment and she is crafting programs that will help companies and individuals implement new practices that bring results.
After successful completion of the 2-Day Employee Experience Design Course, participants are awarded a DesignThinkers Academy Certificate and you can celebrate your achievement of becoming a true Design Thinker. All tools and materials will be available after the course for personal use.